Market Report, "Pet Products in Taiwan", Published
Cat litter current retail value sales will increase by 7% in 2013. There is a wide range of cat litter products available - from very simple economy brands to premium products with better deodorisation and absorption properties. The main driver of this healthy growth in cat litter is the increase in keeping cats as pets among Taiwanese consumers. As the cat population increases, so does the need for cat litter and the willingness to spend on more effective brands.
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