Just Released: "Yoghurt and Sour Milk Products in Ireland"
The full impact of the imposition of more stringent European Food Safety Agency (EFSA) regulations relating to the way in which companies are able to promote the functional benefits of their yoghurt became particularly evident during 2013 as pre/pro-biotic yoghurt brands which were formerly positioned as being beneficial for digestive health were repositioned as promoting general wellbeing. These changes came about as the regulations called for players offering these types of products within...
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