Packaged Food in Poland: New Research Report Available at Fast Market Research
Expenditure on necessities such as groceries tends to continue to rise even during tough economic times, which positively impacted sales of packaged food in Poland. Consumers were more inclined to cut their expenditure on non-basic goods and services. Nonetheless, due to diminishing purchasing power and declining consumer confidence, an ongoing shift towards cheaper brands and private label within packaged food is becoming increasingly evident. This in turn is encouraging the leading retailers...
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