Smoking Tobacco in France - New Market Report
RYO tobacco is traditionally popular among male smokers from lower-income groups. Usually, smokers choose RYO tobacco because of its taste, as well as the fact that it is perceived as more natural than cigarettes as it contains fewer chemicals. However, in recent years, the profile of RYO tobacco smokers has changed as the French market has seen new consumers enter, including those who have switched from cigarettes to RYO tobacco due to the lower pricing. Furthermore, some new young smokers...
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