Dried Processed Food in Germany - New Report Available
The trend towards fresh and healthy food is continuing to affect negatively sales of dried processed food. The increasing affinity for freshness is becoming especially apparent through the extension of chilled processed food in discounters, which used to offer traditionally more dried processed food or canned/preserved food before. The loser is clearly the dried processed food category as stockpiling is no longer popular amongst German consumers. German consumers are becoming more spontaneous...
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