New Report Available: Dishwashers in Mexico
The perception among Mexican consumers regarding the use and necessity of dishwashers did not vary a great deal over the review period. In general, dishwashers are regarded as non-essential luxuries, with consumption limited to upper-income groups. Growth in dishwashers is largely down to two reasons. On the one hand, the incipient nature of the category and its already small sales base make dishwashers look like attractive and novelty appliances, with a niche of affluent consumers willing to...
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