"Home Care in Egypt" Now Available at Fast Market Research
Despite the slightly slower retail volume sales growth seen in 2013, the review period saw very strong retail volume and value sales growth overall. Current value sales growth remained strong on the back of rising prices, whilst retail volume sales growth benefitted from novelty during the early years of the review period and subsequently the growing specialisation trend over the later years thereof. Strong television advertising and in-store promotions also contributed to the good performance...
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