New Market Research Report: Baked Goods in the United Arab Emirates
The baked goods category has been impacted by a notable increase in consumer awareness about the benefits of a healthier lifestyle, including the consumption of whole grains, the avoidance of excess sugar and the increasing introduction of health and wellness (HW) options in various baked goods categories. The variety of options offered to consumers within baked goods has also been impacted by an increase in on-the-go consumption.
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