Chocolate Confectionery in Denmark - New Market Research Report
Danes are showing an increasing interest in food and food quality. Rather than being commodities for mere consumption, food, including confectionery, is becoming a source of pleasure and status at one and the same time. Danes are educating themselves and becoming more knowledgeable about small premium niche manufacturers. In chocolate confectionery, this premiumisation trend is visible in the fact that many small or even tiny and partly artisanal premium manufacturers are highly successful,...
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