"Drinking Milk Products in Egypt" Now Available at Fast Market Research
Drinking milk products is set to register retail current value growth of 24% in 2013, with sales reaching EGBP3.9 billion. This performance will be slightly stronger than the review period average of 22% and can be attributed to an ongoing shift from loose milk to packaged formats and strong investment from key players in television advertising and promotions. Tetra Pak and Juhayna Food Industries, along with the Ministry of Health and the Chamber of Food Industries, have been running an...
View full press release