New Market Research Report: Dermatologicals in Austria
The dermatologicals category was influenced by two major factors in 2013. On the one hand, sales were supported by the more open-minded attitude of Austrians towards beauty and personal appearance, combined with greater health awareness, while on the other hand the growing number of people suffering from different types of allergy was also noticeable. These two factors contributed to the positive performance of the category in 2013, with a rise of 5% in terms of value sales, compared to a...
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