New Market Research Report: Irons in Canada
Sales of irons remained flat in 2013 as consumers simply use the appliance less than in the past. Purchases are generally replacements or upgrades by iron users, as many younger consumers are not accustomed to or do not have the time to iron clothing. Many young Canadians use professional dry cleaning services for shirts, trousers, dresses and suits, which replaces the need for an iron in many households. In addition to growing trends for away-from-home clothes pressing, many modern fabrics...
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