Market Report, "Personal Care Appliances in Saudi Arabia", Published
There was a growing focus on oral hygiene in Saudi Arabia in the second half of the review period. The incidence of dental problems is high in Saudi Arabia due to poor awareness of oral hygiene, with many being reluctant to visit dentists due to high costs and failing to clean their teeth regularly. There was growing media coverage of these issues during the review period, while the government also invested in consumer education campaigns from 2010 onwards. The leading...
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