Recent Study: Other Hot Drinks in Tunisia
Other hot drinks in Tunisia is becoming increasingly concentrated, with the two leading operators accounting for a 74% off-trade value share in 2013. Moreover, the combined share of these two payers increased by two percentage points from the previous year; the category is characterised by a kind of duopoly which is limiting growth. These companies are both Tunisian and benefit from strong brand equity and popularity among both young and adult customers. Their chocolate-based flavoured powder drinks are well known...
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