Market Report, "Wipes in Japan", Published
Using different forms of wipes remains a very new concept among Iranian consumers. The majority of Iranians do not have sufficient awareness of the applications for wipes and, as such, the use of alternative products such as tissues remains very common. In spite of this, wipes is a category of products which became increasingly popular in Iran over the course of the review period and strong volume and value growth rates were recorded in the category in 2013 as a...
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