New Report Available: Consumer Health in the Czech Republic
The Czech consumer health industry recorded a slight value sales increase in 2013. The market was driven by the developing health and wellness trend in the Czech Republic, together with rising consumer health awareness and a strengthening desire for self-medication and disease prevention. Sales growth was also partially derived from an average unit price increase, which was triggered by the increased value-added tax in 2013. However, thrifty consumer behaviour coupled with strong...
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