Just Released: "Direct Selling in South Korea"
Direct selling recorded current value growth of 3% in 2013, but this was weaker growth than in the previous year. Food and drink direct selling continued to lead with 9% current value growth, while beauty and personal care direct selling recorded a weaker performance than in 2012, but still recorded current value growth of 7%. These two categories accounted for a 63% value share of direct selling in 2013, an increase on the 61% in 2012.
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