Men's Grooming in Chile - New Market Study Published
Men are becoming increasingly aware of their self-image and are also slowly starting to overcome cultural barriers regarding image and body image care. Chilean men want to look god without losing their manly essence. All in all, Chilean male consumers are starting to leave behind the prejudices regarding self-grooming and personal image care, and this phenomenon is boosting sales of non-traditional men's grooming products such as skin care.
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