New Market Report: Online Travel Sales to Country Residents in India
Online travel sales to country residents recorded 22% current value growth in 2013. This was stronger than the 20% growth registered in 2012. Three factors were involved in the improved performance. Firstly, increased use of the internet across the urban population of the country. Secondly, increased annual disposable incomes and finally, increased frequency of trips taken by consumers. Travelling was no longer considered just a family event by consumers in India, as in 2013 it became more of...
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