New Market Research Report: Home Furnishings in Brazil
The measures taken by the federal government, such as income distribution (Family Grant) and housing programmes, that include credit for furniture acquisition (My House, My Life) in order to promote the lower-income classes in Brazil, continue pushing home furnishing sales up. In 2013, the category maintained a 7% growth rate in its sales. This is a very positive performance, especially compared with other categories and industries in the same year. In 2012 and 2013, the growth rate of home furnishings...
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