Snack Bars in the Netherlands - New Market Research Report
Snack bars grew in both volume and value terms in 2014, benefiting from changing consumption behaviour towards snack bars. Consumers looked for alternatives to more traditional food products during lunch and breakfast, which they found in snack bars. In general, packaged food products became more individualised as a result of demographic changes towards smaller households. Consumers sought single-portion packs, which positively influenced snack bars as these products were primarily sold...
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