New Market Study, "Grocery Retailers in Peru", Has Been Published
No important changes took place on the grocery retailers category in 2014. Growth of modern grocery retailers continues to be supported by expansion to lower-income districts in Lima, as well as second-tier cities in provinces, where there is an untapped demand. Due to a slower performance of the economy during the first semester of 2014, middle-income consumers became more careful when evaluating where to make their purchases in order to obtain the most attractive prices, usually combining purchases within traditional...
View full press release