Banking, E-Commerce, and Advertising Industries to Propel Global A2P SMS Market Till 2020
Growing at a CAGR of 4.2% between 2014 and 2020, the global A2P SMS market, which reported a market value worth US$53.07 billion in 2013, is expected to reach a market value worth US$70.32 billion by 2020. The A2P SMS market is mainly driven by an increasing number of mobile subscribers. A2P (Application-to-Person) SMS refers to a kind of SMS service which is generally sent from a web application to a multitude of mobile subscribers.
View full press release