Global Soft Drinks Market to Grow at a Rate of 7% During the Forecast Period 2015 - 2019; Finds New Report
Overview of the global soft drinks market
The research analyst predicts the global soft drinks market to grow steadily at a rate of 7% during the forecast period. The increase in the sale of premium-priced products such as RTD tea and coffee and functional drinks are the primary drivers of the growth of this market. The innovative marketing strategies being introduced by vendors is also driving the market growth. For instance, during April 2015, PepsiCo entered into a marketing partnership...
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