Market Report, "Consumer Appliances in India", Published
2015 has been a better year for consumer appliances as both major appliances and small appliances witnessed steady volume growth. An improved economic situation resulted in higher disposable incomes, which further led to higher sales of appliances in the country. The government's initiatives to also boost local manufacturing encouraged companies to take a step forward and invest in promotional campaigns as well, which further added to the demand for consumer appliances.
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