Increasing Demand for Trendy Yet Comfortable Footwear to Set the Tone for Footwear Sales Globally, Says TMR
Due to the presence of a large number of players, the global Footwear Market demonstrates a highly competitive landscape. To gain an edge in the market, the leading vendors particularly focus on product differentiation and capitalizing on the opportunities in emerging countries. Furthermore, leading companies such as Nike Inc. (U.S.), Adidas AG (Germany), Bata Limited (Canada), Puma SE (Germany), and others are also looking at mergers and acquisitions as one of the key strategies to expand their businesses globally.
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