UK Private Motor Insurance Market 2016 Edition
The purchasing preferences of private motor insurance customers have remained steady in 2016. Direct to insurer is still the most popular distribution channel. A presence on price comparison sites is also important, with customers using the channel both to research and purchase insurance. To contact their provider, most private motor insurance customers either purchase over the phone or online. Price is most influential when purchasing a policy, but due to a lack of price variation in the market most customers...
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