Global Report on A2P SMS Market Growth 2017: Market Size, Global Share, End User, Application and Forecast 2025
Application to Person (A2P) is an innovative technology that is used to send personalized messages for advertising and other promotional activities. This SMS service is a part of the mobiles value added services (VAS). Increasing number of enterprises in multiple industry verticals are driving the market growth, as these enterprises adopt the SMS as a communication channel for their customers, employees, general public, and other stakeholders. In addition, mobile phone network operators are shifting their focus to A2P SMS, to...
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