Boston, MA -- (SBWIRE) -- 07/12/2013 -- In 2012, food preparation appliances continued to record modest growth in volume sales while growth in value sales was highly strong. The sluggish growth in volume sales was the result of increasing maturity of the category. On the other hand, the tremendous increase in value growth showed that consumers were more willing to spend on advanced and expensive items with additional functions. This was attributed to the increasingly busy lifestyles among urban consumers who would require more...

Euromonitor International's Food Preparation Appliances in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Blenders, Citrus Pressers, Food Processors, Grinders and Choppers, Juice Extractors, Mixers, Other Food Preparation Appliances, Smoothie Makers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Food Preparation Appliances market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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