Boston, MA -- (SBWIRE) -- 04/22/2014 -- While Irish consumers continued to struggle with their daily finances, there was some respite in 2013 and the slightly tentative signs of positivity were reflected in the stabilisation of soft drinks. This was especially true for off-trade, which continued to see better performance than on-trade, both in volume and value sales terms. Many consumers continued to seek value and found it possible to do so through bulk buying and stocking up when products were available on special offer.
Euromonitor International's Soft Drinks in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
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Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Soft Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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