Boston, MA -- (SBWIRE) -- 06/28/2013 -- Growth in retail volume sales of tea in 2012 was up slightly on 2011. This improvement was partly due to growing consumer interest in healthier tea varieties, particularly fruit/herbal and green tea. Increased demand for healthier products was most evident among young adults and middle-aged female consumers. Growth in retail volume sales was also bolstered by new product and packaging developments, price promotions and other marketing activities. Due to more intense price competition, however,...

Euromonitor International's Tea in Azerbaijan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Tea market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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