New Food research report from Euromonitor International is now available from Fast Market Research
Boston, MA -- (SBWIRE) -- 10/23/2013 -- Most Vietnamese consumers believe products containing sugar or fat contribute towards obesity and an unhealthy body. Moreover, consumers are easily persuaded into consuming products labelled as low fat. Therefore, the trend of reducing the sugar or fat within products dominates BFY packaged food. Various milk products with less sugar or fat, reduced sugar RTD tea and diet soft drinks are popular with consumers who wish to eat and drink more healthily. Taking advantage of this product trend and...
Euromonitor International's Better For You Packaged Food in Vietnam report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.
View Full Report Details and Table of Contents
Product coverage: BFY Reduced Carb Packaged Food, BFY Reduced Fat Packaged Food, BFY Reduced Salt Food, BFY Reduced Sugar Packaged Food.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Better For You Packaged Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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Browse all Food research reports at Fast Market Research
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