New Market Report Now Available: Better for You Packaged Food in Vietnam
Most Vietnamese consumers believe products containing sugar or fat contribute towards obesity and an unhealthy body. Moreover, consumers are easily persuaded into consuming products labelled as low fat. Therefore, the trend of reducing the sugar or fat within products dominates BFY packaged food. Various milk products with less sugar or fat, reduced sugar RTD tea and diet soft drinks are popular with consumers who wish to eat and drink more healthily. Taking advantage of this product trend and...
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