Recently published research from Euromonitor International, "Bottled Water in Italy", is now available at Fast Market Research
Boston, MA -- (SBWIRE) -- 08/29/2013 -- Consumers in Italy considered bottled water as a commodity and this explains the high per capita data of Italy if compared to the rest of Western Europe. In the mature market of bottled water, unit prices play a key role and consumers generally look for the cheaper option among four or five preferred brands. In 2012, the most important trend observed was consumers' preference for lower priced products, as the very low confidence led to high sensitivity toward commodities' prices. One result was...
Euromonitor International's Bottled Water in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.
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Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Bottled Water market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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Browse all Beverages research reports at Fast Market Research
You may also be interested in these related reports:
- Bottled Water (retail) in Australia - a Snapshot (2012)
- Bottled Water in the US - a Snapshot (2013)
- Bottled Water in China
- Bottled Water in Indonesia
- Bottled Water in Macedonia
- Bottled Water in Denmark
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- Bottled Water in Slovakia
- Bottled Water in Greece
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