Boston, MA -- (SBWIRE) -- 03/31/2014 -- The irons industry is quite polarised in terms of product positioning. High added-value products, such as steam generators/ironing systems, boosted value growth in the UK in 2013. Conversely, bottom-end products as alternatives still enjoy consumer demand thanks to last-minute purchases. However, such polarisation has not helped overall irons to perform well. As a result, irons did not record a good performance in retail volume terms, but a decline in 2013.

Euromonitor International's Irons in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2018 illustrate how the market is set to change.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Irons market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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