Boston, MA -- (SBWIRE) -- 09/09/2013 -- Laundry care enjoyed an exciting year in 2012, with new product developments and many promotional activities from both local and foreign manufacturers. The most prominent example was the marketing campaign to support the April 2012 launch of a new brand in fabric fresheners, Ambi Pur from Procter & Gamble. This marketing campaign was quite successful, featuring the family of the super model, Thuy Hanh. The campaign was called "Thach thuc Sofa khong lo" ("Challenge the big sofa"); in which Thuy...

Euromonitor International's Laundry Care in Vietnam market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Laundry Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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