Boston, MA -- (SBWIRE) -- 07/24/2013 -- Overall, personal care grew by 9% in current volume terms in 2012. The growth was mainly driven by battery toothbrush units which grew by 14%. This strong growth due to manufacturers offering a greater choice to consumers. In addition, more consumers are looking for convenience and switching from manual toothbrush to battery toothbrush units. Dental clinics are recommending consumers use electric toothbrush units and battery toothbrush units for effective brushing.

Euromonitor International's Personal Care Appliances in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Body Shavers, Hair Care Appliances, Oral Care Appliances, Other Personal Care Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Personal Care Appliances market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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