Boston, MA -- (SBWIRE) -- 02/26/2014 -- The trend for convenience is driving the ready meals category's development. The convenience trend is supported by ongoing urbanisation in Belarus and the increasingly busy lifestyles of the urban population. Consumers in Belarus, particularly in urban areas, are seeking convenient meal solutions as lifestyles are becoming busier, a situation that leaves less time to spend on cooking. The vast majority of sales come from frozen ready meals, chilled ready meals and dried ready meals, while...
Euromonitor International's Ready Meals in Belarus report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
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Product coverage: Canned/Preserved Ready Meals, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Ready Meals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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