Boston, MA -- (SBWIRE) -- 09/26/2013 -- Off-trade volume and value sales of RTD tea rose by 4% and 6%, respectively in 2012 reaching Won170.0 billion. On-trade RTD tea showed slightly lower volume and value growth rates of 3% and 5%, respectively. RTD green tea continues being replaced by other tea such as barley, corn leaf, mixed tea like 17 Tea, Oolong tea, etc. One reason is that RTD green tea can be easily replaced with a tea bag. Consumers can put one tea bag in bottled water and self-made RTD green tea is ready.

Euromonitor International's RTD Tea in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Carbonated RTD Tea, Still RTD Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the RTD Tea market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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