Boston, MA -- (SBWIRE) -- 10/10/2013 -- RTDs/high-strength premixes posted total volume growth of 1% to reach 340,000 litres in 2012. Other alcoholic drinks are more popular among consumers in Singapore. Consumers, especially younger ones, are likely to try the various alcoholic drinks available in Singapore, which has led to a shift in their preferences to other alcoholic drinks. Younger demographic groups are usually the main consumers of RTDs/high-strength premixes, but they also demonstrate low loyalty to these products.

Euromonitor International's RTDs/High-Strength Premixes in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: High-Strength Premixes, RTDs.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the RTDs/High-Strength Premixes market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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