Boston, MA -- (SBWIRE) -- 06/03/2014 -- The trend towards home-cooked meals remained the most important for microwaves. This trend did not help microwaves generate positive growth in 2013, with a 1% decline in volume terms, as demand was met in 2011 when people who lost belonging as a result of the March earthquake purchased microwaves. However, the trend continued to help the category sustain high volume sales of over 3 million units every year by stimulating replacement demand for the latest multi-functional offerings. Combination...
Euromonitor International's Microwaves in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2018 illustrate how the market is set to change.
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Product coverage: Built-in Microwaves, Freestanding Microwaves.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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- Get a detailed picture of the Microwaves market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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