Boston, MA -- (SBWIRE) -- 09/05/2013 -- The small growth of concentrates in 2012 was mainly the result of the loss of purchasing power, which in turn affected sales of more expensive fruit juices and carbonates and sustained the sales of concentrates, perceived as providing a healthy RTD product at a lower price per unit. The crisis has led to the increasing consumption of traditional liquid concentrates, which lost popularity during the boom period 2006-2008 when other soft drinks categories witnessed significant growth. The return...

Euromonitor International's Concentrates in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Liquid Concentrates, Powder Concentrates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Concentrates market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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