Boston, MA -- (SBWIRE) -- 08/29/2012 -- The demand for natural and healthy fruit/vegetable juice continued to increase in Norway. In 2011, total volume sales rose by 2% wile total current value sales grew by 3%. 100% juice, which is perceived as healthier and more natural by Norwegian consumers, recorded the strongest growth, at the expense of juice drinks (up to 24% juice) and nectars (25-99% juice), but also, to some extent, non-cola carbonates, flavoured bottled water and liquid concentrates. Most new product development in 2011...

Euromonitor International's Fruit/Vegetable Juice in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

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Product coverage: 100% Juice, Fruit-Flavoured Drinks (No Juice Content), Juice Drinks (up to 24% Juice), Nectars (25-99% Juice).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

- Get a detailed picture of the Fruit/Vegetable Juice market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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