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New Market Study Published: Pasta in Vietnam

New Food market report from Euromonitor International: "Pasta in Vietnam"

 

Boston, MA -- (SBWIRE) -- 05/30/2013 -- In 2012, the consumption of pasta sees a breakthrough in sales value and sales volume. Even though the only pasta served in Vietnam is dried pasta, more Vietnamese consumers have the chance to taste and enjoy this kind of Western food. Nevertheless, pasta is still perceived as an expensive or 'indulgence' food to be served in restaurants or food courts. Moreover, the number of consumers knowing how to cook pasta properly has been increasing slowly. Consequently, pasta still cannot replace the...

Euromonitor International's Pasta in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

View Full Report Details and Table of Contents

Product coverage: Canned/Preserved Pasta, Chilled/Fresh Pasta, Dried Pasta.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Pasta market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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