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New Market Study Published: Sports and Energy Drinks in India

New Beverages market report from Euromonitor International: "Sports and Energy Drinks in India"


Boston, MA -- (SBWIRE) -- 09/30/2013 -- Sports and energy drinks in India grew by 17% in value terms in 2011. This growth was marginally lower than the growth of 18% in 2011. This growth was dampened due to increasing awareness of the side-effects of energy drinks. In June 2012 the Food Safety and Standards Authority of India (FSSAI) announced that energy drinks will be renamed as "caffeinated beverages". The permissible limit of caffeine in carbonated beverages according to FSSAI is 145 parts per million. Brands, such as Red Bull...

Euromonitor International's Sports and Energy Drinks in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

View Full Report Details and Table of Contents

Product coverage: Energy Drinks, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Sports and Energy Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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