Boston, MA -- (SBWIRE) -- 07/17/2013 -- If not for the flurry of new product development in 2012, the overall performance of coffee might have been close to stagnation, as the existing consumer base is rather mature and the penetration of coffee is already very deep in the country. In addition to new product variants of existing coffee brands, such as Nescafe Rich & Strong, Kapal Api Grande and ABC White Coffie, coffee also saw entirely new brands being launched in 2012, including Fresco the brand from Santos Jaya Abadi PT and TOP...

Euromonitor International's Coffee in Indonesia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Fresh Coffee, Instant Coffee.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Coffee market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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