Boston, MA -- (SBWIRE) -- 05/21/2013 -- Saudi Arabia traditionally had entrenched attitudes about masculinity, with consumers often frowning upon any signs of male vanity. These attitudes continued to be seen among more religious and older consumers at the end of the review period. However, men are taking an increasing pride in their appearance, with a well-groomed appearance becoming increasingly equated with affluence and career success. This trend was partly linked to consumers' increasing exposure to media channels such as...

Euromonitor International's Men's Grooming in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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- Get a detailed picture of the Men's Grooming market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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