Boston, MA -- (SBWIRE) -- 04/15/2013 -- Since 2010, Chilean retailing faced increasing concentration, being shared by Cencosud, Falabella, Wal-Mart, SMU and Ripley. As a consequence, several marketing strategies were designed in order to differentiate from the competitors and attract new consumers. The latest strategy adopted by competitors is address their consumers by providing an omni-channel experience, which means to deliver the best purchasing experience across all of a company's distribution channels. Thus, retailers heavily...

Euromonitor International's Mixed Retailers in Chile report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

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Product coverage: Department Stores , Mass Merchandisers, Variety Stores, Warehouse Clubs.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Mixed Retailers market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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