Boston, MA -- (SBWIRE) -- 10/18/2013 -- Philippine alcoholic beverages slowed down but recorded stable growth in 2012. The maturation of the beer category, which is the biggest category in the Philippines, contributed to the slower rate. Domestic companies continued to facilitate growth in all alcoholic drinks categories. These local manufacturers continued creating heavily promoted events to increase consumption, such as beer festivals and summer parties, driving volume sales and strengthening brand loyalty.

Euromonitor International's Alcoholic Drinks in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Alcoholic Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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