Boston, MA -- (SBWIRE) -- 06/20/2013 -- Even though bleach is usually characterised as a very mature category due to the lack of innovation and advertising, during 2012 volume sales have benefited from the slow economic recovery in Costa Rica, as these products are often used to substitute other added-value surface cleaners, which tend to have significantly higher unit prices. Most local families continued considering bleach as an essential home care product used for both laundry care as well as a very effective surface disinfecting...

Euromonitor International's Bleach in Costa Rica market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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- Get a detailed picture of the Bleach market;
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- Use five-year forecasts to assess how the market is predicted to develop.

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